Life Guard Insurance is an SEO Success in Calgary

Recently, my Internet Consultant, Richard Grills from Millenium Consulting, posted an article on the success of Life Guard Insurance’s internet SEO efforts. The article was very flattering, and showed how I was able to get top rankings on Google, Yahoo and Bing in a matter of two months.

I would like to take this opportunity to thank Richard from Millenium Consulting for all his education, design and coaching that has led to my success. Richard has empowered me to create the online presence for my business that I wanted, and taught me how to do almost everything myself. In fact, with his guidance, I have kept my internet marketing costs to a minimum while investing mostly my time and energy.

The article in question, Client Achieves Page 1 Organic Search Position on Google in Only 8 Weeks, is worth a read, as it describes how I followed Richard’s guidance, and had some patience (not natural for me) and the results ultimately came.  Here is an update rankings report for the main keywords I am tracking for online success:

Keyword                                              Google   Bing     Yahoo     Google.ca          Bing.ca   Yahoo.ca

Life Insurance Calgary                       4                4            3                4                            7                1

Life Insurance Quote Calgary           7                8            4                6                            5                3

Calgary Life Insurance                       9                6            4                9                            8                2

Calgary Life Insurance Quote           10             10          5                11                          6                2

Term Insurance Calgary                    22              1            1                22                         1                1

Calgary Term Insurance                    30              5            1                30                         5                1

The next stage in optimizing the website is to focus on individual static pages that describe specific topics, like the page dedicated to Term Life Insurance. Google always seems to be slower and more cautious to identify relevance throughout a website, and has yet not picked up on the work I have done to the static page on Term Life Insurance. The ranking of 22/30 I am getting for Term Insurance Calgary or Calgary Term Insurance is identified relevance on the home/landing page of the website, not the static sub-page dedicated to the topic. I am waiting impatiently for Google to identify the relevance of sub-pages of my website, and send searchers directly to those pages vs. the home page. This will ultimately increase the number of high ranking entry points to my website, increasing my targetted traffic.

Thanks again to Richard at Millenium Consulting for showing me the way. I hope you, as the reader, find this website to be relevant to the information you are trying to find on personal life and health insurance solutions in the Calgary, Alberta area.

Mitch Reynolds

President, Life Guard Insurance

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